Hi, I am Sky. I build email strategies for small ecommerce brands who are doing a lot with not much, limited time, small teams and a long list of jobs that sit on your shoulders.

Over the last 7 years I have worked with product based businesses across fashion, beauty, lifestyle, home and pet brands, helping them:

• Understand what email can actually do for their store
• Fix the unglamorous stuff like sender reputation and list health
• Build strategies that are realistic to run

I care about two things:

• Emails that are optimised to bring in sales, not just look good
• Email feeling doable, not like a giant project you keep avoiding

Whether you join a course or work with me 1 to 1, the goal is the same - build an email system that fits your business, not a version of someone else's.